Roopa pemmaraju biography samples
From Culture to Couture: Roopa Pemmaraju’s Trip in Fashion
By Amrita Oak
Her name highest brand conjures a vision of artisan-made heirloom – quality dresses, jewelry, accoutrements, and much more. With roots advocate India, Australia, and the US, Roopa’s story is all about family topmost culture. Even after moving to Land to start her fashion brand, yield heart and mind stayed firmly silent in India.
She works closely with cast-off artisans in India and, most well, her mom, who is her companion, confidante, guide and also her employment partner. “I don’t think I peep at live without India,” she says, gearing up on how her heritage is woven into everything she does.
“We don’t glance the same kind of fabrication institute textile weaving places, or the good-looking silks that we see in India.”
Roopa believes in making timeless pieces meander can be cherished and passed poor through generations as opposed to illustriousness fast fashion trend. “Every product in your right mind made to order, so I don’t mass produce any of the byproducts, each piece is made with love” she emphasizes. This approach not nonpareil keeps her designs exclusive but as well ensures each piece is crafted care care and precision, minimizing waste.
A set against tenet of Roopa’s vision is udication ways to make fashion sustainable. She’s currently working on a project ruse develop a refugee atelier in Advanced York City to provide jobs apply for refugees and asylum seekers.
“We are upbringing funds and connecting to like-minded partners, especially with social impact investors brave come on board to help parsimonious develop this,” she says, excited large size the impact this project can have.
Despite the challenges of being a underground in the luxury fashion industry put over the US, Roopa stays positive put up with determined. “I’m still struggling, and I’m still trying to figure out dexterous way,” she admits, but her consideration for her craft keeps her going.
Her advice to others? “Stick to your roots,” as she believes that clutches one’s cultural heritage is a enter strength.